When creating a marketing plan, insurance companies and agents need to have a strategic mindset. There are a few elements that should be included every step of the way. Here are some things that you cannot forget when formulating your plan: Content Calendar...
As an independent insurance agent, you’re looking for insurance products that you can trust. You want to be able to recommend products that not only fit your customers, but also provide the highest levels of customer service, financial stability, and quality. Our...
You've made it through the last hurricane safely, but maybe your home wasn't so lucky. Now it's time to assess the damage and determine if you need to file a claim. There are many misconceptions about filing hurricane claims The Sun Sentinel recently quoted Florida...
Fire education isn't just for kids. Adults, teenagers and especially the elderly are at risk in the event of a fire and every second counts when it comes to getting out safely. Every member of your family needs to be educated on how to prevent fires at home and how to...
Halloween is one of the most anticipated holidays of the year for kids. Dressing up, being outside with friends, family and tons of candy are enough to make any kid boil over with excitement. Keeping family safety in mind ahead of time can help produce a safe and...
As an insurance agent, it is important to stay visible and engaged with your customers. One of the ways you can do this is by having an up-to-date website for your insurance agency that allows customers to find what they want, provide additional information, and gives...
Marketing for an insurance agency is a lot like marketing for any other type of business. If you follow the right steps, your online advertising efforts will be successful, you will get a lot of insurance leads, and you will build a successful and thriving online...
Because of the Internet, today's Florida homeowners insurance agents have access to hundreds of resources that were not available a decade or so ago. However, the World Wide Web has become so vast that it can be tough to know which information or services are truly...
According to a study by the Centers for Disease Control and Prevention (CDC), from 2005-2014 there were an average of 3,536 fatal, unintentional drownings (non-boating related) annually in the US, and about one in five of those people were children under 14....
As Floridians, we know the cost of air conditioning becomes one of the largest home expenses during the long summers. Cooling expenses, along with homeowners insurance costs should also be a consideration when buying a house, as both are two of the biggest costs of...
